Marketing to and Engaging Students

Tawnya -

Engaging Students with Marketing Materials 

Preparing for the student launch can be a daunting task with many students on campus and lots of entities competing for their attention. Besides the student launch email that Handshake sends out for you, there are other ways to increase student logins. For example, posting physical instructions and marketing materials around campus or distributing digital marketing materials through email, campus forums, or social media may be good ways to reach your students.

Click here for a Google Slide template for your Career Service center to use for physical or digital distribution! See the preview below. Check out the attachments at the bottom for examples from other schools too!


We also recommend engaging with your students in other ways to increase student logins. We've created this one-pager below (and attached for easy download) for you to distribute to your team to get started on brainstorming innovative engagement tactics. 



We also have a great 2 minute video on the student profile: :  


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