Product Announcement—May 13, 2022

Recently released

For career services...

Signal boosting (beta launch)

Signal boosting allows your team to highlight employers with a special quality — like an alumni connection or DEI commitment — that's uniquely compelling to your students. Highlighted employers will be featured throughout the student experience, embedding your team’s expertise more deeply into Handshake. Signal boosting is currently live for partners participating in our beta launch program. Here are some recent updates we made to signal boosting for beta testers:

• Employer collections in analytics: New fields have been added to Analytics to make it easy to see which employers you’ve added to employer collections. US partners can click here to run a report showing your boosted employers.
• Targeted Emails content filters: A new filter has been added to make it easier to find events and jobs from boosted employers when adding Handshake content modules to an email.

Importing additional student email addresses (beta launch)

Institutions participating in our beta launch can now import multiple .edu email addresses per student account. This update helps prevent students from accidentally creating a duplicate account if your institution issues multiple email aliases.

Targeted Email content modules

We've updated the design of Handshake content modules you can add to emails to highlight jobs, events, and fairs. The updated content module design is more compact and addresses display issues that partners flagged to us. 

• Learn how to add Handshake content modules to Targeted Emails here. 

For employers...

Learn about updates we’re launching for employers in May here!

Coming soon

For career services...

Event creation form

We’re updating the user interface of the event creation form and splitting out “virtual” as an event medium, instead of an event type. Additionally, the option to invite employers to an event will be included directly within the event creation form itself for a more seamless experience.

For students…

Increasing event and fair registrations

Over the last few months, we’ve conducted research to learn about what matters most to students when searching for and attending events and fairs. Later this spring, we’re launching updates informed by this research to help students more easily find relevant programming. Our goal is to drive more student registrations at your events and fairs.

• We’re updating event pages to highlight information that’s most important to students.
• We’re revamping the event search page to differentiate between events where an employer is attending and events focused on career guidance from your team. Review a mockup of the new experience below (design subject to change).

Learn more about these product updates + our research with students here.