Ambassador Campaigns (beta)

Tawnya -

Please note: Premium features are for Handshake Premium accounts only. For more information, please check out this resource!

Create more authentic experiences for candidates by connecting them with like-minded peers outside of your team. Pair peers with prospects and proactively improve your candidate’s experience.

Note - this feature is in beta, so we’d love your feedback to help us improve it over 2020!

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Ambassador Basics

 

What can Ambassadors do on Handshake?

Ambassadors can message students, launch Check-in Kiosks, and review Event & Career Fair RSVPs. But they can’t:

  • Request School Access
  • Post Jobs / Interviews
  • Request Events / Fairs
  • Review Job & Interview Applicants
  • Access the Talent Engagement Suite (including Segments, Campaigns, and Branding)

Think of it as ‘read-only’ rights to all things event & individual messaging-related. They can help you with candidate engagement, but they can’t do anything else.

For additional background, see our Role Based Access help article.

 

How do I mark an account as an “Ambassador”?

From the employee directory, simply change the “Role” drop-down to Ambassador:

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How do I invite Ambassadors to use Handshake?

You’ll see an invite link in your employee directory - share that with new Ambassadors to give them access to Handshake.

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Note - you’ll still need to change their account type to “Ambassador” after inviting them.

 

Ambassador Campaigns Functionality

 

1. Tag Ambassadors when you create your Campaigns

When creating a Campaign, you’ll see a new “Related Ambassador” field:

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Note - you’ll only see accounts specifically marked as “Ambassador” show up in the drop-down.

 

2. You’ll see the Ambassador show up in your Campaign Preview, along with your message

Feel free to tweak your message accordingly, to share more about the person you’ve included.

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3. Students receiving the Campaign will be able to click through to your Ambassador’s profile

They can proactively send them a message if they have a question about their experience at your company.

ambassador_profile.png

 

4. Ambassadors get notified (via email) about student messages

They can log in to message the student back, or reach out (individually) to other students in their network.

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