How to Create an Event

Features requiring a paid plan are indicated by an asterisk (*). For more information, please check out this resource!

Create an event 

1. Click Events from the left navigation bar, then click the black Create Event button in the upper-right corner of the page.

2. Complete the fields in the Create a new event form:

• Event Name: 85 character limit. 
• Event Categories: Select up to two. 
  • Options include:
    •  Hiring and recruiting
    • About your company
    • Guidance
    • Networking
    • Career fairs
    • Conferences and more. 
• Start & End Dates: Click the calendar icon to select your start and end dates. Events cannot be set as recurring, but can last more than 24 hours or occur during a 1-on-1 employer-hosted schedule.* 
• Time zone 
• Contact: The contact person is the primary point of contact for event-related questions. 
  • The contact must have an active Handshake user account and the role to manage events. 
  • If their name does not appear in the dropdown, visit How to Create an External Contact. 
  • Check the box for The contact person can accept messages from attendees to allow attendees to message the contact directly.

Where is your event being held?

Select one of the following options. The fields you complete will depend on your selection.

On-campus

• Which school is hosting?
• Which career center is hosting?
• Virtual event available: Check this box if students can choose to attend virtually or in person. If selected, enter the virtual attendance link.
• External registration link (optional): Link to Eventbrite, a CRM, or another tool. Students will be redirected here when they register.

Off-campus

• Where is the location for your event (optional)
• Virtual event available: Check this box if students can choose to attend virtually or in person. If selected, enter the virtual attendance link.
• External registration link (optional): Link to Eventbrite, a CRM, or another tool. Students will be redirected here when they register.
• Invite schools to promote your event
  • Select the schools you want to invite to promote your event on Handshake.
    • Basic and Plus employers can invite one school per event.
    • *Pro, Essentials, and Enterprise employers can select multiple schools or a school list. 
    • If a school does not appear in your search, verify your connection status and permissions for that school.
• Include students in the Open Network (optional)

Virtually

Basic employers will be prompted to enter at least one of the following fields:

• Web Host URL: Where students will attend your event (such as a Zoom, YouTube, Bluejeans, or WebEx link).
• External registration link (optional): Link to Eventbrite, a CRM, or another tool. Students will be redirected here when they register.

*Pro, Essentials, and Enterprise employers can select the option that best suits their needs:

• *Interactive event: Up to 100 registrants, including hosts. Attendees can unmute and turn on cameras independently.
• *Large event: Up to 1,000 registrants, including hosts. Attendees cannot unmute or turn on cameras independently.
• *I will use an external video platform: At least one of the following fields is required: 
  • Web Host URL (where students will attend, such as a Zoom, YouTube, Bluejeans, or WebEx link)
  • External registration link (optional): Link to Eventbrite, a CRM, or another tool. Students will be redirected here when they register. 

Invite schools to promote your event

Select the schools you want to invite to promote your event on Handshake.

• Basic and Plus employers can invite one school per event.
• *Pro, Essentials, and Enterprise employers can select multiple schools or a school list. 
• If a school does not appear in your search, verify your connection status and permissions for that school.