How to Create a New Company Profile

Your company profile is an extremely significant tool because it gives you the opportunity to promote your company to prospective talent, build credibility and highlight what makes your company unique. Learn how to create an effective profile for your company on Handshake by following the steps below. 

In order to create a company profile, you must have a user account. If you have not created a user account already, refer to How to Create a User Account, Join a Company, and Connect with Institutions.

Before following the steps outlined below, ensure that your company does not already exist in Handshake. If your company already has a Handshake profile, but an additional profile is needed for a different location or division, and the option to create a new company profile is not available, contact our Support Team for further assistance.

Tip: select keep me logged in when logging into Handshake before you begin creating a new company profile.

• If this is not selected, your page may time out, resulting in an unresponsive page when you try to save your newly created company. If this occurs, you will need to log out and start over.  

Creating a New Company Profile 

On Step 3 (Join Company) of 4, click on the button Create New Company located to the right of the page.

Once that is selected, you will be redirected to a page where you can fill out all of your company's information. The following fields are required to create a company profile on Handshake: 

• Company Name
• Industry
• Website
• Location
  • Handshake uses a Third Party company called MapBox for locations. If you are unable to locate your company's specific address, simply enter the city and state. We also recommend submitting feedback to MapBox here.

• Description
• Company Size

Best Practice: Please take time to fill out this information as fully and accurately as possible. Because your company profile must be approved by the institutions you wish to connect with on Handshake prior to connecting with their students and job seekers alike, it’s very important to complete your company profile thoroughly and ensure that the information is current and accurate. The more robust your company profile, the more likely your company profile will be approved by the institutions of your choice.  

• Items such as a non-valid website or a domain mismatch could result in additional verification required. 

Adding Your Company’s Logo and Branding Images

Company Logo:

The company logo is a unique and easily recognisable graphic symbol or image that identifies your company.

1. Click Add a logo.
2. Click Upload New Image.
3. Select the logo image you’d like to use from your computer files.

• • Please keep in mind that a 1:1 (width to height) ratio is best for your logo with a minimum size of 150x150 and maximum size of 400x400.   

      4. Click Select image. Adjust the image size if desired by using the widgets in the toolbar. 

      5. Click Save.

Branding Image:

The branding image should be distinct from your logo. In most cases, the branding image will be similar to that of a banner, displaying the company logo, tagline or a call-to-action message.

1. Click Add a branding image.
2. Click Upload New Image.
3. Select the branding logo image you’d like to use from your computer files. 

• • Please keep in mind that a ratio between 4:1 and 5:1 (width to height) is best for your branding image with a minimum size of 1200x300 and a maximum size of 2000x500.

     4. Click Select image. Adjust the image size if desired by using the widgets in the toolbar.

     5. Click Save. 

Finish creating your company profile

Once all the information is added, click Create New Company in the lower right corner of the page. You will then be taken to Step 4 of 4 - Connect with Institutions to select which institutions you'd like to connect with. We recommend starting with 10-15 institutions to start building your network. To learn more, refer to Institution Network Management: Requesting, Adding, and Removing Institutions. 

You can edit your company details at any time by following the steps in How to Edit Your Company Profile.